Many online writers are discussing the recent introduction by Google of a link tag attribute that allows content sites to identify their writers. The attribute is rel=“author” and links authors to their content, not only on one site, but all across the internet. The goal is to gather as much information about published online authors to determine credibility. According to Google, the concept behind this new feature is to specify whether a writer publishes a great deal of helpful content online and if so, other content created by this writer may be worth a look